FARENIO Ecosystem — Terms, Policies & Agreements
COOKIE & TRACKING TECHNOLOGIES POLICY
Last updated: 19 September 2026
Operator: GQ VENTURES SAS
Trade name: FARENIO
Registered office: 7 Allée Claude Debussy, 95390 Saint-Prix, France
SIREN: 989 397 666
Website: www.farenio.com
This Cookie & Tracking Technologies Policy ("Cookie Policy") explains how GQ VENTURES SAS, trading as FARENIO ("FARENIO", "we", "our" or "us"), uses cookies and similar tracking technologies across the FARENIO Ecosystem.
This Policy should be read together with FARENIO's:
This Cookie Policy explains:
FARENIO manages cookies and similar technologies in accordance with applicable European and French data-protection and electronic-communications requirements, including the GDPR and Article 82 of the French Data Protection Act (*Loi Informatique et Libertés*).
This Policy applies, where relevant, to tracking technologies implemented through:
The applicable technologies may differ according to the FARENIO service, portal, device or application being used.
A cookie is information stored on or accessed from a user's terminal, including a computer, smartphone or tablet.
On the FARENIO website, tracking technologies include, according to the technology currently deployed:
For purposes of this Policy, cookies, pixels, browser storage, tags and other technologies capable of storing information on, or accessing information from, a user's terminal are collectively referred to as "Trackers".
The legal treatment of a Tracker depends on its purpose and actual operation rather than its technical name or whether it is a first-party or third-party technology.
FARENIO may use Trackers that are strictly necessary for providing a service expressly requested by the user or for enabling electronic communications.
These may include Trackers necessary for:
Where a Tracker satisfies the applicable statutory conditions for exemption, prior consent is not required.
FARENIO shall not classify a Tracker as "strictly necessary" merely because it is commercially useful or improves the general performance of the business.
Functional Trackers may enable optional functionality or personalisation, including:
Where such a Tracker is not strictly necessary for a functionality expressly requested by the user, it will only be activated after obtaining the user's consent.
FARENIO uses audience-measurement technologies only in accordance with the consent status applicable to the relevant technology and its configuration.
Where an analytics or audience-measurement technology requires consent, it shall remain disabled until the user has provided valid consent through the FARENIO Cookie Preference Centre.
FARENIO may operate an audience-measurement solution without prior consent only where its actual configuration satisfies the conditions for exemption under Article 82 of the French Data Protection Act and applicable CNIL guidance.
To qualify for such exemption, the relevant technology must, in particular:
A technology shall not be treated as exempt merely because it is described as an analytics tool or because identifiers have been pseudonymised.
FARENIO may use technical monitoring technologies for purposes including:
Where such technologies access or store information on a user's terminal and are not strictly necessary for providing the requested service, they will only operate after the required consent has been obtained.
FARENIO currently deploys the Meta Pixel through its website technology stack for advertising measurement and related conversion purposes.
The Meta Pixel is classified as a Marketing Tracker and shall not be activated before the user has provided valid consent for the relevant advertising or marketing purpose.
Depending on the user's consent and the configuration implemented by FARENIO, Meta Pixel may process information relating to website visits and interactions for purposes including:
Refusing Marketing Trackers shall not prevent access to ordinary FARENIO website functionality that does not depend upon those Trackers.
FARENIO shall not activate additional advertising platforms or pixels under generic wording in this Policy. Any material new advertising Tracker shall be added to the cookie inventory and, where required, presented through the Cookie Preference Centre before activation.
FARENIO may integrate functionality or content provided by third parties, including social networks, maps, videos, communication services or other embedded services.
Where accessing such content would cause a third party to read or write non-essential Trackers on the user's terminal, the relevant content or Tracker shall remain blocked until the user has provided the required consent.
Users shall be informed of the relevant third party and purpose through the Cookie Preference Centre or cookie inventory.
FARENIO uses Google Tag Manager, currently deployed through container GTM-M6NPGVL5, to manage website tags.
Google Tag Manager is a tag-management technology and its presence does not constitute consent to any Tracker deployed through it.
FARENIO shall configure Google Tag Manager and the FARENIO consent-management architecture so that any tag requiring consent, including advertising or other non-essential tracking technologies, is prevented from reading or writing information on the user's terminal before the corresponding consent has been obtained.
A consent-dependent tag shall not be treated as compliant merely because it is technically delivered through Google Tag Manager.
Withdrawal of consent shall prevent subsequent activation of the affected consent-dependent tags.
FARENIO may analyse Platform usage for purposes including:
Where these activities rely on Trackers requiring consent, those Trackers will not be activated until valid consent has been obtained.
Cookie consent shall not be treated as consent to unrelated processing of personal data for artificial-intelligence training, profiling or automated decision-making.
Such processing, where applicable, shall be governed separately by FARENIO's Privacy Policy and applicable data-protection requirements.
FARENIO uses selected third-party technologies to support the secure operation, measurement, payment functionality and promotion of its website and digital services.
The technologies currently deployed on the FARENIO website include the following:
Provider: Google
Technology: Google Tag Manager
Purpose: Tag management and controlled deployment of website technologies.
Google Tag Manager enables FARENIO to manage and deploy certain website tags and scripts in a structured manner.
The use of Google Tag Manager does not override the consent requirements applicable to technologies deployed through it. Where a tag or Tracker requires prior consent, it will only be activated in accordance with the user's consent preferences.
Provider: Meta Platforms
Technology: Meta Pixel
Category: Marketing
Purpose: Advertising measurement, campaign attribution and evaluation of marketing performance.
The Meta Pixel is used only where the user has provided the required prior consent. Users may refuse or withdraw their consent to marketing technologies at any time through FARENIO's Cookie Preference Centre.
Provider: Stripe
Purpose: Payment processing, payment security, fraud prevention and associated functionality used during the payment process.
FARENIO uses Stripe to facilitate secure payments through the FARENIO Ecosystem.
Technologies deployed by Stripe are classified according to their actual purpose. Technologies that are strictly necessary to provide a payment service expressly requested by the user may operate without prior consent where permitted by applicable law.
Where Stripe technologies are used for analytics, advertising or another purpose that is not strictly necessary to provide the requested payment functionality, the applicable consent requirements will apply.
FARENIO's Cookie Preference Centre provides users with information concerning the categories and purposes of Trackers used on the website and, where applicable, access to relevant information concerning third-party technology providers.
Users can use the Cookie Preference Centre to review and modify their consent choices at any time.
FARENIO periodically reviews the technologies deployed across its website and digital services.
This Policy and FARENIO's operational cookie and Tracker inventory will be updated where a third-party technology is introduced, removed or materially reconfigured, or where an update is otherwise required to maintain accurate and transparent information regarding the processing of user data.
The following inventory reflects technologies identified in the current FARENIO web environment. The operational Cookie Preference Centre shall maintain the definitive production inventory, including individual cookies dynamically created by those technologies.
| Technology / Identifier | Provider | Domain / Environment | Purpose | Category | Duration | Consent |
|---|---|---|---|---|---|---|
| FARENIO essential session/authentication technologies | FARENIO | farenio.com | Authentication, session continuity, account security and essential website operation | Strictly Necessary | Session or documented security period | Exempt where strictly necessary |
| FARENIO cookie-consent preference storage / CMP | FARENIO | farenio.com | Records and applies the user's cookie choices | Strictly Necessary | Normally up to 6 months before renewed choice | Exempt |
| Google Tag Manager – GTM-M6NPGVL5 | googletagmanager.com / FARENIO web environment | Manages deployment and consent-controlled execution of tags | Tag Management | Technical/configuration dependent | Individual tags governed by their respective consent status | |
| Meta Pixel – ID 1438159364790136 | Meta Platforms | facebook.com / Meta infrastructure | Advertising measurement, conversion attribution and marketing measurement | Marketing | According to deployed Meta configuration and individual Tracker | Prior consent required |
| Stripe payment technologies, when payment functionality is invoked | Stripe | Stripe/Farenio payment environment | Payment execution, payment security and fraud prevention | Strictly Necessary where required for requested payment | According to applicable Stripe/payment configuration | Exempt only to the extent strictly necessary for requested payment |
FARENIO shall not describe a technology as deployed unless it is actually implemented in the production web environment.
Conversely, no cookie, local-storage identifier, pixel, tag or equivalent Tracker shall be intentionally deployed in production without:
The inventory shall be reviewed following any material website deployment, advertising-tag change, analytics implementation, CMP change or Google Tag Manager publication.
Where consent is required, FARENIO shall obtain it before the relevant Tracker is activated.
The first layer of the FARENIO Cookie Consent interface shall provide clear and readily accessible mechanisms enabling the user to:
Acceptance and refusal shall be presented in a manner that provides substantially equivalent accessibility and does not use deceptive or manipulative interface practices.
Silence, inactivity, scrolling, closing the consent interface or merely continuing to browse does not constitute consent.
Until a valid affirmative choice has been made, consent-dependent Trackers shall remain disabled.
In particular, FARENIO's Meta Pixel and any other advertising or marketing Tracker shall not be activated merely because a user accesses a FARENIO webpage.
Where applicable, the Cookie Preference Centre will enable users to make choices according to the purposes or categories of Trackers used by FARENIO.
Strictly necessary Trackers will remain active where legally exempt from consent.
Non-essential categories shall remain disabled unless the user has consented to them.
FARENIO shall not infer consent to one purpose from consent given for a materially different purpose.
Users may withdraw or modify their consent at any time through an accessible Cookie Settings, Manage Cookies or equivalent control made available through the FARENIO Platform.
Withdrawing consent shall be as straightforward as granting it.
Withdrawal shall prevent subsequent use of the affected consent-based Trackers.
Withdrawal does not affect processing lawfully carried out before the withdrawal.
Where technically possible and appropriate, Trackers no longer authorised will be deleted or disabled.
FARENIO retains information necessary to record and implement the user's cookie preferences and, where applicable, demonstrate that valid consent was obtained.
The consent record may contain:
As an implementation standard, FARENIO shall normally retain the user's cookie choice for approximately six months before requesting a renewed choice.
FARENIO may request a new choice earlier where:
Where FARENIO implements account-level cookie preferences for authenticated users, FARENIO may enable a user's consent choices to apply across browsers or devices connected to the same authenticated FARENIO account.
Before applying such multi-device consent, FARENIO shall clearly inform the user, at the consent-interface level, that the choice will apply to other devices or browsers connected to the same account.
Where a user is permitted to consent across devices, the user shall also be able to refuse or withdraw consent with equivalent scope and simplicity.
When an authenticated user accesses FARENIO from a new device or browser, FARENIO should provide a clear temporary notice indicating that the cookie preferences associated with the user's account are being applied to that device.
Where preferences expressed on a device before authentication differ from preferences already associated with the authenticated FARENIO account, FARENIO shall apply a documented and transparent conflict-resolution rule. FARENIO shall either:
provided that the selected method is clearly communicated to users and applied consistently.
FARENIO shall not interpret authentication itself as consent to Trackers.
Multi-device consent shall only concern the purposes and Trackers properly covered by the consent originally obtained. Introduction of a materially different purpose requiring consent shall require a new valid consent.
Users shall remain able to review and modify their applicable choices through the FARENIO Cookie Preference Centre.
FARENIO applies retention periods appropriate to the documented purpose of each Tracker.
Session Trackers expire when the relevant session terminates or when they are no longer technically required.
Persistent Trackers shall be retained only for the period necessary for their documented purpose.
Where FARENIO relies on the French exemption from prior consent for qualifying audience-measurement Trackers:
Compliance with the 13-month and 25-month limits does not, by itself, make an analytics technology exempt from consent. All other conditions applicable to the CNIL audience-measurement exemption must also be satisfied.
Marketing, advertising and other consent-dependent Trackers shall be subject to the specific retention periods applicable to the technologies actually deployed and shall be identified in the operational cookie inventory.
FARENIO shall not use indefinite or automatically renewable Tracker retention periods where these are not necessary for the documented purpose.
This Policy applies to technologies used through the FARENIO website that store information on, or access information from, a user's browser or terminal, regardless of whether the technology technically constitutes an HTTP cookie.
Accordingly, the same consent principles apply, where relevant, to:
Replacing a cookie with local storage, a pixel or another technical mechanism does not remove the requirement to obtain prior consent where Article 82 of the French Data Protection Act applies.
Users may additionally control certain Cookies through their browser or device settings.
Browser-level blocking may affect some Platform functionality.
Browser settings do not replace FARENIO's obligation to obtain prior consent where consent is legally required.
FARENIO may recognise technically supported browser or device privacy signals where required by applicable law.
The absence of a recognised browser privacy signal shall not be interpreted as consent to non-essential Trackers.
Certain third-party technology providers may process information outside the European Economic Area.
Where personal data collected through Trackers is transferred internationally, FARENIO shall ensure that an appropriate transfer mechanism and applicable safeguards are in place in accordance with the GDPR.
Cookie consent does not, by itself, remove FARENIO's obligations concerning international transfers of personal data.
Further information regarding international transfers is provided in FARENIO's Privacy Policy where applicable.
FARENIO implements appropriate technical and organisational measures designed to protect information collected through Trackers against unauthorised access, alteration, disclosure or misuse.
Where technically appropriate, security measures may include:
FARENIO may update this Policy where necessary to reflect:
Where a change introduces a new purpose requiring consent, FARENIO shall obtain the required consent before activating Trackers for that purpose.
The date of the latest revision shall be displayed at the beginning of this Policy.
Questions concerning Cookies, tracking technologies or privacy may be directed to:
Privacy Officer
GQ VENTURES SAS
Trading as FARENIO
Email: privacy@farenio.com
Website: www.farenio.com
Use of the FARENIO website does not constitute consent to non-essential Trackers.
Where consent is legally required, the user's choice is established only through the FARENIO consent mechanism or another legally valid affirmative mechanism.
Users remain free to refuse non-essential Trackers without losing access to website functions that do not objectively depend on those Trackers.
Users may subsequently modify or withdraw consent through a permanently accessible Cookie Settings, Manage Cookies or equivalent control.
For authenticated accounts where FARENIO implements multi-device consent in accordance with Article 17A, users shall be clearly informed of the scope of the choice and shall be able to withdraw or modify that choice with equivalent multi-device effect.
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